Advanced Content Marketing 2017

When Brett Tabke wrote the original “26 Steps to 15k a Day – A Modern Guide to Site Building and Content Marketing” post in 2002, he never imagined that it would become one of the most read articles in SEO and content marketing history. It did so, because it put the authority for the site in the hands of the site owner. It was a look at how site owners should view their site as stand alone content platform, and not dependent on search traffic for success. This session will look at an updated version of “26 Steps” and how the Content Marketing and Optimization game is evolving. We will look at modern advanced strategies to create a site from scratch or update an existing one for maximum traffic with minimum expenditure.