Change process as part of Amazon EU centralization – Amazon is changing, how do we change?

March 20, 2024 | 9:55 AM

Description

Challenges and obstacles from the manufacturer's perspective using Melitta Sales Europe as an example
Need to adapt the previous organizational structures
Optimization potential within the framework of the centralization path
Success factors for successful implementation

Event

Amazon Sales Kongress 2024 March

Speaker

Yöney Durmu

Head of European Marketplace - Melitta Group

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