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Price Control and Channel Cannibalization: Vendor vs Seller

November 04, 2026 | 10:30 AM

Description

Vendor or Seller: who really controls the final price in your category? The hybrid Vendor/Seller model is increasingly common, and price control is distributed differently in each model.

Event

FBA Show 2026 Madrid

Speaker

Speaker

Irene Manterola

Online Business Director - SPC

Speaker

Adrián Juan Ramos

Amazon & Marketplace Manager - Experto en Vendor

Speaker

Paco Mascareña

Ecommerce Manager - Sp-Berner

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