BackStaying ahead of the curve: How to plan for the critical long term marketplace trends no one is talking about
June 03, 2017 | 1:30 PM
Description
How can I sell my brand for a 4-5x multiple instead of 2-3x?
How do I compete with manufacturers selling direct to the consumer in my space?
How am I supposed to compete with Amazon’s own private label brand?
Structured specifically for those sellers who are in it for the long haul, Chris Rawlings dives deep into medium-term and long-term marketplace trends nobody else is talking about that have grand implications for private label brands. Learn how to position your business to not only survive, but thrive through the global supply chain transition to M2C (Manufacturer to Consumer).
Find out why traditional private label is becoming less and less effective, and how a few winning brands are taking the sales of stagnant brands by getting weird and doing the opposite of everyone else.
You will come out of this presentation with a long term strategy of how to position your company for success through the unstoppable changes underway in the next 1 to 5 years.
Chris Rawlings has spent the last year gathering information from both Sellers and Chinese manufacturers, exploring the accelerating trend of the direct M2C (Manufacturer to Consumer) model. He is always surprised at how few business owners talk about this important trend that affects us all, and is on a mission to help sellers prepare to thrive through this quick-approaching transition.
How do I compete with manufacturers selling direct to the consumer in my space?
How am I supposed to compete with Amazon’s own private label brand?
Structured specifically for those sellers who are in it for the long haul, Chris Rawlings dives deep into medium-term and long-term marketplace trends nobody else is talking about that have grand implications for private label brands. Learn how to position your business to not only survive, but thrive through the global supply chain transition to M2C (Manufacturer to Consumer).
Find out why traditional private label is becoming less and less effective, and how a few winning brands are taking the sales of stagnant brands by getting weird and doing the opposite of everyone else.
You will come out of this presentation with a long term strategy of how to position your company for success through the unstoppable changes underway in the next 1 to 5 years.
Chris Rawlings has spent the last year gathering information from both Sellers and Chinese manufacturers, exploring the accelerating trend of the direct M2C (Manufacturer to Consumer) model. He is always surprised at how few business owners talk about this important trend that affects us all, and is on a mission to help sellers prepare to thrive through this quick-approaching transition.
Event
AmzCon & Private Label Day 2017
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