Thriving in the Jungle: How Large SKU Businesses Can Find Success on Amazon

Amazon is a vastly complex platform to sell and succeed on for even one or two items but when you mix in a few thousand SKUs, the amount of labor it takes to thrive on the platform grows tenfold. But by implementing a few strategic processes, keeping Amazon’s latest features top of mind, and getting granular with the first-party data at hand will ensure success for sellers with even the largest of SKUs.

In this session, Stefan Hospes will touch on the 3 key areas where efficiency gaps often exist when selling on Amazon – listing & order management, advertising, and data analytics. He’ll walk you through strategies currently being used by large SKU businesses to improve in each of these areas and ensure both consistency and scalability.

Learning Objectives:

1. Familiarize yourself with the common efficiency gaps that prevent large SKU businesses from thriving on Amazon.
2. Assess the scalability of your current Amazon strategy specifically with listings and advertising