Frensis Demi

Frensis Demi is a Senior Ad Tech Sales Manager at Amazon Ads in Berlin, Germany, with over 4 years of experience at Amazon. In this role, Frensis implements customer-centric strategies for Amazon's Ad Tech Suite, including Amazon DSP, Amazon Marketing Cloud, and Amazon Ad Server, working with advertisers, media agencies, and consultancies. Key responsibilities include building trusted relationships with ad tech executives and holding companies, collaborating with partner teams to develop knowledge and insights, and contributing to product innovation and customer-facing roadmaps in partnership with the Ad Tech product team.

Before the current position, Frensis served as Ad Tech Sales Manager and Programmatic Solutions Consultant at Amazon, providing consulting services on programmatic campaign management, reporting, and automation on Amazon DSP. Prior to Amazon, Frensis spent over 4 years at pilot Agenturgruppe as Senior Consultant Media Operations & Programmatic Advertising, where responsibilities included planning and implementation of data and technology deployment, analytics and insights via Power BI and SQL, campaign quality assurance, and website tracking implementation using JavaScript, CSS, and HTML.

Frensis has deep knowledge of ad platform architecture including bidding engines, pixels and tag managers, viewability, and streaming TV, with extensive experience across platforms such as DV360, The Trade Desk, Amazon DSP, and Adform DSP. Frensis holds a degree from Technische Universität Berlin.