Laura Yeomans

Laura has over 10 years’ experience in the eCommerce sector.  As an online retail advocate (avid shopper) Laura has made it her mission to raise the standard and profile of eCommerce in her beloved adopted home, Australia.  Laura joined the Afterpay team in April 2016 and has helped drive their monumental growth – over 600k customers and 3700 merchants in a year plus achieved her dream of working for a company that has become a verb. #afterpayit.  Prior to Afterpay Laura launched and ran ShopStyle.com.au (the Australian arm of the US site ShopStyle) for 5 years to become the leading style-centric search engine in Australia, working with the world’s best retail brands.  Laura was one of the judging panel members for the Online Retail Industry Awards 2011-2016.

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