Markus Varsikko

Markus embarked on his journey in the world of online business during the nascent days of the commercial internet. His initial gateway into the digital landscape was through selling advertising for the Altavista search engine back in the late 1990s. However, it was in 2003, coinciding with the launch of Google Adwords in the Nordics, that Markus took the entrepreneurial leap and founded his very first performance marketing company.