Nick Shackelford has spent the last 8 years immersed in the performance marketing world. After working with legacy brands Pepsico and Apple, he quickly found his groove going direct consumer with viral products like Fidget Spinners and Magnetic Eyelashes. Now, having worked with over 100 D2C brands and specifically focused on paid media on Facebook, Instagram, Snap, and Pinterest. Nick has an interesting perspective on how brands truly scale in modern times without VC / PE backing.
- Short Bio: has spent the last 6 years immersed in the performance marketing world