Amazon Marketing Cloud and the rise of data clean rooms
May 31, 2023 | 3:20 PM
Description
‘Clean Rooms’ are the hottest buzz word in Ad Tech and are shaping the future of how we query, interpret and action data insights. But how can this new influx of Clean Rooms help revolutionize how you approach your advertising? In this session, dive into how Amazon Marketing Cloud can drive results for your business from full funnel attribution, understanding the Lifetime Value of customers, to measuring brand building strategies.
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