BackBrand building with Amazon DSP – how to, AND how NOT to do it
March 11, 2022 | 10:45 AM
Description
Adopting a full-funnel approach to marketing on (and off) Amazon is quickly becoming paramount. The market is becoming more crowded, and building a brand that people recognise and relate to can make you stand out from that crowd, and ultimately increase the likelihood of consumers purchasing from you, and not your competition. A great strategy at your disposal to build upper-funnel awareness is using Amazon’s DSP.
This talk will cover – why and how you should use Amazon’s DSP, and common mistakes to avoid!
This talk will cover – why and how you should use Amazon’s DSP, and common mistakes to avoid!
Event
AMA Fest UK 2022 March
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