Ecommerce Today – The 2018 Benchmark Study of 50 Top Retailers

Get an early look at the 2018 E-Commerce Benchmark Study detailing the practices of 50 top brick & mortar retailers in the US (excluding Grocery, and Amazon) and compare how your business stacks up to these household names.
You’ll see key highlights, lowlights, and takeaways from a study conducted in Q3 2018 using a proprietary eCommerce audit checklist. You’ll learn how these retailers communicate inventory & shipping, engage their mobile audience, make use of video at key conversion points, compare with each other, and much more.
At the session close, you’ll be provided with a link to get the full study AND an eCommerce audit checklist of your own.
In this session, you’ll:
Get inspired seeing what many of the more successful retailers do
Understand common struggles and shortcomings of top retailers
Learn how you can take advantage of these insights
Shake your head at a few of the unbelievable blunders that some of the top retailers make (seriously, you won’t believe some of these)