Through the eyes of an expert: Product launch success factors

Here we have a rare glimpse through the eyes of a man who has seen countless launches pass by his desk. Hans Baetsen has seen his fair share of successful launches, as well as unsuccessful ones. A data gathering machine, Hans has teased out the factors that make a launch truly successful and has become freakishly good at predicting the success of a launch based on initial conditions.

More scientist than presenter, Hans is leaving his „laboratory“ for one day as a special gift to the Private Label Journey crowd to share his insider’s take on the real, data-backed factors that contribute to a successful launch. You will come out of this presentation with rare knowledge about how to prepare for a killer launch.