From Short-Term Boost to Long-Term Brand Success: The Power of Influencer Marketing

Learn with how to harness the power of influencer marketing to grow your brand and boost your Amazon sales. This presentation, by Marika Lesche of Thrasio, will cover the importance of identifying the right influencers for your brand and measuring the success of your efforts. Marika will delve into the impact of external traffic and how to use influencer marketing to drive targeted traffic to your Amazon listing.

Whether you're new to working with influencer marketing or looking to improve your existing efforts, this presentation will provide practical tips and best practices for achieving your brand growth and sales goals.

Primary Learning Objectives:

1. Learn what external traffic do to your Amazon listing
2. Learn how to identify the right influencers for your brand
3. Learn how to measure success of working with influencers