Revealing the Secrets of Big Brands
March 15, 2023 | 1:10 PM
Description
Big brands know you have to go beyond ROAS for incremental growth and profitability. They have several advantages and tools on and off the Amazon platform to guide them and quantify the value of focusing beyond ROAS.
Join Joshua Kreitzer (Channel Bakers) and Matt Snyder (Vari) as they show you how Big Brands have benefited and how you can get started with key new features like:
- Amazon Marketing Cloud
- A+ Premium content
- Awareness Marketing
- Omnichannel Metrics
- Brand Insights
Primary Learning Objectives:
- Activate upper funnel tactics
- Increase conversion with branded story-telling
- Put it all together to prove you are driving incremental sales
Event
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