Stream Session B: AI, Content and the Customer Experience: What’s the Future of Commerce?

Growing omnichannel customer expectations and the pace of change requires agility and innovation for retailers to not only survive, but to thrive. To be successful, Retailers will need to be customer obsessed and data driven, using analytics, insights and AI to really understand the customer. Hear how IBM is infusing Watson into commerce with a modular approach, helping retailers identify the optimal actions to take in real-time, so you can reshape commerce to create unique experiences across the physical & digital worlds.