Supplement Category Success - A Panel Discussion

In this panel discussion, Will Haire of BellaVix talks with representatives from two supplement brands (Szio + and KaraMD) that have scaled from under a million dollars GMV to $5M or more on Amazon, in less than two years each. One brand is Canadian, the other US-based, and this panel discussion will dive into each brand’s strategy, successes and failures, around topics like product launches, advertising, influencer marketing, and more. These brands will discuss the changing regulations around selling supplements on Amazon US and Amazon CA, strategies for success on and off these platforms, and ultimately how any category can use these strategies to propel their own brands.