Time to Innovate: Scale physical product with digital products

Amazon’s product launch game has evolved to new heights, with every move requiring careful consideration due to increased competition and more complex launching strategies. While traditionally people launch physical and digital products separately on Amazon, there is a fresh strategy that combines both elements to give a boost to a brand-new product launch.

In her presentation, Shivali shares her own case study of how this strategy led her latest product launch to generate $46K in the first 2.5 weeks with a remarkable 45% profit and 70-80% profit when retargeting customers later. She will showcase how any Amazon seller could utilize digital products for lead generation, profit margin enhancement and to add market value without the need for increasing spend on physical inventory. You will also learn how to leverage Artificial Intelligence to streamline your processes.