Benjamin Weyrich

Benjamin Weyrich serves as Chief Product Officer at Catapult and Managing Director Front Row Europe at Front Row Group, where he specializes in product development and business intelligence for e-commerce. He focuses on aligning data-driven strategies with innovative solutions for manufacturers and brands operating on Amazon and other platforms.

He co-founded Catapult, a SaaS platform that provides manufacturers with advanced e-commerce analytics and management tools. The platform helps brands optimize logistics, forecasting, and Out-of-Stock prediction, and has achieved results such as reducing Out-of-Stock rates by 20% for clients. Benjamin has over 6 years of experience in e-commerce and business intelligence. He previously served as Head of Business Intelligence at Finc3 Commerce (now Front Row Germany) from 2020 to 2023, and held earlier roles as Product Manager and Junior Consultant at the same company starting in 2018. He holds a Bachelor's degree in Marketing Management from Macromedia University and has certifications in Microsoft Excel Power Query and Power BI.

Benjamin works with major brands on Amazon Marketing Cloud implementation, helping clients connect media and retail data to gain insights into customer journey and lifetime value. He supports brands in scaling their Amazon and North America business through data-driven decision-making and cross-departmental coordination.