BackDemystifying Vendor Central (1P) and selling to Amazon directly
March 11, 2022 | 2:15 PM
Description
Brands that supply directly to Amazon on a wholesale basis do so through ‘Vendor Central’.
This often misunderstood invite-only platform is where the big brands play. Well over a third of the products sold on Amazon are sourced through Vendor Central.
Dealing with Amazon directly comes with its own challenges and nuances, but can also open up a range of opportunities not available to 3P Sellers.
In this talk, I will discuss the ins and outs of the platform, what types of businesses it is most suited to and how to address common problems.
This often misunderstood invite-only platform is where the big brands play. Well over a third of the products sold on Amazon are sourced through Vendor Central.
Dealing with Amazon directly comes with its own challenges and nuances, but can also open up a range of opportunities not available to 3P Sellers.
In this talk, I will discuss the ins and outs of the platform, what types of businesses it is most suited to and how to address common problems.
Event
AMA Fest UK 2022 March
Don’t Miss Out on the Perfect Amazon Event for You
Get the most up-to-date info on the latest in-person events and virtual summits for Amazon sellers around the world.