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Event description
NOTE: All the sessions of this event are in German.
Händlerbund SellerDay is a dedicated e‑commerce conference that brings together online sellers, brands, and solution providers for a full day of learning, exchange, and inspiration. Designed for everyone from newcomers launching their first shop to experienced merchants scaling, internationalizing, or preparing for an exit, the event focuses on delivering practical input that can be directly applied to everyday business.
Participants can expect multiple marketplace stages and workshop rooms with hands‑on sessions led by successful sellers, brand owners, and agencies, covering topics such as Amazon, eBay, marketing and reach, AI, taxes, international expansion, and social media. In addition, attendees meet carefully selected partners and service providers offering tools and solutions that save time, costs, and stress in e‑commerce operations.
The day is rounded out with all‑inclusive catering, plenty of structured and informal networking opportunities, and an after‑show party that encourages deeper conversations within the seller community. SellerDay is organized by Händlerbund and is ideal for startups, DTC brands, and established online retailers who want to stay at the cutting edge of the industry and move their business forward.
Speakers (30)
Andreas Roth
Founder - Seller Support
Christian Kelm
Vice President Product - Amalyze
Mohamad Al-Hakim
Managing Director - SEO Pictures
Andreas Frank
Editor - Selr.de
Ulrich Hauk
Specialist Lawyer - Händlerbund
Hanna Hillnhütter
Legal Editor - Händlerbund
Patrick Tomforde
Managing Director - PerformanceLiebe
Toni Turbanisch
Managing Director - Turbanisch Consulting
Sandra May
Head of Legal Content and Press Relations - Händlerbund
Nadja Wünsch
Senior Amazon Marketing Consultant - AMZELL GmbH
Mario Alka
Founder & CEO - tricoma AG
Linda-Maria Heine-Tribus
Attorney at Law | Specialist Lawyer for IT Law - Händlerbund Rechtsanwaltsgesellschaft mbH
Katharina Däberitz
Attorney (Attorney specializing in IT Law & Data Protection) - HB E-Commerce Rechtsanwaltsgesellschaft mbH
Torsten Willms
Partner - Headline
Ardi Shala
Key Account Director Partnerships DACH - iBanFirst
Julian Lindloff
Director Allegro Business - Allegro
Christoph Heiermann
Founder and CEO - everrank GmbH
Marcus Seidel
CEO - ADCELL
Amelie Rüschenbaum
Sales Manager - Kaufland.de
Marcel Sommer
Teamlead Server Administration - tricoma AG
Oliver Kling
Marketing Director, DACH - Base.com (formerly BaseLinker)
Thorsten Müller
Founder & CEO - HORAiZON GmbH
Nicole Mücke
Head of Commercial - Süderelbe Inkasso
Christian Nothhelfer
Founder & Amazon FBA Mentor - Nothhelfer Akademie
Sebastian Lenz
Managing Director - LENZ eBusiness
Katja Öhlschläger
Legal Counsel - Händlerbund
Adam Greif
Lawyer - Händlerbund
Thomas Müller
Co-Founder & Partner - Auffindbar.ai
Marc Bentz
Head of Fashion & Collectibles - TikTok Shop
Anne-Karin Döhne
Tax Advisor - Steuerkanzlei Döhne
Location
Congress Center Leipzig, Seehausener Allee 1, 04356
Leipzig, DE
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